American String Teacher

As the sole designer at ASTA, I was responsible for creating all printed and digital materials, keeping the brand consistent across all mediums, staying on top of new technologies, and suggesting process, design and experience improvements as needed.

Projects included:

  • standard book cover design
  • letterhead, envelopes, & other business materials
  • membership brochures
  • product brochures
  • direct mail campaigns
  • postcards
  • registration pieces
  • conference exhibit designs
  • banners
  • ads
  • conference program books
  • quarterly educational journal
  • website design, coding, maintenance

The American String Teacher quarterly journal

Responsible for:

  • cover design
  • template design
  • article layout & placement
  • ad placement
  • form layout
  • vendor management
  • prepress
  • press check
  • online article upload
  • fulfillment

Posted on

November 16, 2006

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